Workshoptonic

Be Original Americas

Workshoptonic
Be Original Americas

Be Original Americas

Be Original Americas is a 501(c)6 non-profit committed to informing, educating and influencing manufacturers, design professionals and individuals on the economic, ethical, and environmental value of authentic design while preserving and investing in its future.
The value of authenticity cannot be underestimated or taken for granted in the marketplace. Through an extensive program of lectures, workshops and round tables, the campaign goal is to establish a set of industry standards that encourages consumers, the architecture/design community, producers, dealers and media partners to fully support creativity and authenticity in order to invest in the future of design, incentivize innovation and give back to the industry and the people it serves.

Be Original Americas commitment to educating and informing the public about the importance of original design, also includes mentioning those products and companies that do not support original design. Those companies and individuals who intentionally deceive or confuse the customer regarding design origin or choose to tacitly support copies and knockoffs. Please feel free to contact us with examples of original designs that are being copied and sold in the marketplace.


Be Original Americas est une organisation à but non lucratif dévouée à l'information, l'éducation et l'orientation des fabricants, des professionnels du design et des particuliers sur les valeurs économiques, éthiques et environnementales du design authentique tout en préservant et en investissant pour le futur.


La valeur de l'authenticité ne peut être sous estimée ou considérée comme acquise sur le marché. A travers un programme complet de conférences, d'ateliers et de tables rondes, l'objectif de cette campagne est d'établir un ensemble de normes industrielles qui encouragent les consommateurs, la communauté d'architectes et de designers, les producteurs, les revendeurs et les partenaires média à soutenir pleinement la créativité et l'authenticité pour investir dans le futur du design et promouvoir l'innovation.